Education and Training

Mini MBA in Business Management Diploma - Online 05 August 2024

Mini MBA in Business Management Diploma - Online 05 August 2024

 :  1431

Scientific Themes:

Effective Leadership Management:

  • Leadership and Management
  • Self-leadership and Leading Others
  • Management Levels
  • The Four Management Functions
  • Management Skills
  • Situational Leadership
  • Leadership Theory and Practice
  • Controlling Organizational Performance
  • Situational Leadership
  • Preventive Leadership

Strategic Management:

  • Introduction to Strategic Management
  • Formulating Organizational Strategy
  • Strategic Thinking
  • Formulating Business Strategy
  • Strategic Planning and Strategic Goals
  • Strategy Implementation
  • Evaluating Organizational Strategy
  • Strategic Control and Continuous Improvement

Human Resource Strategy:

  • Preparing Human Resource Plans
  • Human Resource Planning
  • Recruitment and Selection
  • Human Resource Development
  • Training and Development
  • Employee Relations and Communication Strategies
  • Performance Evaluation, Salaries, and Benefits

Project Management Principles:

  • Execution Phase
  • Project Lifecycle
  • Monitoring and Control Phase
  • Initiation Phase
  • Project Closure Phase
  • Planning Phase

Marketing and Sales Management:

  • Identifying the Competitive Advantage of the Organization
  • Strategic Marketing Planning
  • Developing and Implementing Marketing Programs (The 4 Ps)
  • Strategic Sales Planning
  • Analyzing Marketing Opportunities
  • Sales Plans and Evaluation

Quality Management:

  • Total Quality Management
  • Key Requirements for Implementing Total Quality Management
  • Stages of Implementing Total Quality Management
  • Goals, Benefits, and Obstacles of Total Quality Management Implementation
  • Pioneers of Total Quality Management
  • Principles of Total Quality Management
  • Key Elements of Successful Total Quality Management
  • Comprehensive International Standards (ISO) and Quality Management

Financial and Logistics Management:

  • Basics of Financial Accounting
  • Cost of Capital
  • Understanding Financial Statements
  • Financial Aspects from a Managerial Perspective
  • Financial Statement Analysis
  • Financial Data
  • Financial Analysis and Managerial Decision Making

Commercial Law:

  • Principles of Commercial Law
  • Principles of Labor Law
  • Types of Business Companies

Digital Transformation Concepts and Fundamentals:

  • Applications of Artificial Intelligence in Public and Private Sectors
  • Digital Maturity Scale for Institutions
  • Future Skills and Jobs and Preparing for Them
  • Leading Digital Transformation Projects
  • Impact of Artificial Intelligence on Small and Medium Enterprises
  • Requirements and Challenges
  • Maximizing the Benefits of Artificial Intelligence in Enhancing the Institution's Image
 
 
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